Logo for Krom
2024
Branding
Customer
OOO KROMA«
Briefly
We developed a logo and guidelines for the aesthetic dentistry clinic "Kroma"«
guideline,
branding
We were tasked with developing a new logo that would reflect the company's high level of work, meeting international dental standards. The client's primary request was to avoid using images of teeth.
1. Process
We searched for a suitable direction and came up with a modification of one of our options, chosen by the client. We added a natural image while maintaining continuity with the previous version of the logo, which was already associated with the clinic.
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2. Result
Ultimately, a logo was developed that met the client's key objectives and offered flexible use across various media. Guidelines were also compiled, including key elements of the identity: logo usage rules, colors, and fonts.
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Project team
Pospelova Sveta
Designer
Queen Dasha
Designer
Nikita Dementyev
Designer
Logunova Galina
Designer
Minyaev Artem
Designer
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